REALTOR®

Jon Ferriell

I still see real estate as a way to protect people through one of the biggest financial decisions of their lives. My job is to make sure my clients understand the process, feel protected, and know I fought for the best possible outcome.

Jon Ferriell Profile Photo

Optimal Choice. Optimal Results.

Jon Ferriell is a licensed real estate agent with OPTL Realty, bringing a modern, client-focused approach to residential real estate supported by hands-on experience and direct mentorship within the brokerage.

Jon was licensed in 2023 and entered the industry with a strong foundation built through direct exposure to real estate operations, marketing systems, and transaction management. He has benefited from working closely with Principal Broker Keith Ferriell, gaining practical insight into negotiation strategy, listing execution, and client service within a high-performance brokerage environment.

Jon holds both the RENE (Real Estate Negotiation Expert) and ABR (Accredited Buyer’s Representative) certifications, reflecting advanced training in negotiation strategy and buyer representation.

From the beginning of his career, Jon has been immersed in a results-driven environment focused on professionalism, accountability, and market efficiency. This foundation has shaped his approach to guiding buyers and sellers through each step of the real estate process with clarity, responsiveness, and attention to detail.

At OPTL Realty, Jon focuses on delivering strong client communication, reliable transaction support, and a steady, detail-oriented approach to helping clients achieve their real estate goals. His work reflects the brokerage’s core philosophy of combining full-service representation with modern systems and efficient execution.

Jon continues to develop his expertise through active involvement in listings, buyer representation, and brokerage operations, building a strong foundation for long-term success in the industry.

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Start Your Louisville Home Search.

Browse active homes in Louisville and surrounding communities, then connect with OPTL for guidance on true market value, offer positioning, contract terms, and next steps.

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Know Where You Stand

What is your home really worth today?

Get a confidential home valuation in about 60 seconds, using nearby active comps, recent closings, and real market movement. From there, I’ll personally review the numbers and add the local context an algorithm cannot see, including which upgrades really matter, which ones do not, and what your home could honestly sell for in today’s market.

    Success Stories

    What our clients say.

    The record speaks through the people Keith has represented across the Louisville area, listing and buying alike.

    "Keith had been helping us for about 2 years now. He has been so patient and kind. I definitely recommend him for all your real estate needs!!"
    "Keith has been a Godsend through this whole process. We have moved many times & he has been the best Realtor we’ve ever had. If you need someone that’s always on your side, Keith is the one to call. Thanks for everything"
    "I am a first time home buyer and Keith was awesome at walking me through the process and explaining everything to me. His integrity and honesty was obvious and I trusted him unequivocally. He was always available when I had questions and I felt… Read MoreRead Less
    "Keith is a rock star"
    "We were very pleased with our experience working with Keith. He was always very prompt in his responses and was very accomodating in showing us houses. We felt he always had our best interest in mind in our house search as well as through the… Read MoreRead Less
    "Keith and his team were great! They were attentive, helpful, and very knowledgeable. I highly recommend working with them."
    "Keith was very thorough and professional. He made sure the transaction stayed on task and kept everyone informed."
    "Keith is great! Always a quick response with any question we had. As first time home buyers, there were things we didn’t think of that Keith helped us with. He is very knowledgeable with a super personality! We can’t thank him enough!"
    "Keith was wonderful to work with. No matter what time my wife and I would call or text, he always responded quickly. If we saw a house online at 2:00 in the afternoon, he would have us in it that evening. There was never a doubt in our minds … Read MoreRead Less